Once considered to be the holiday of choice for older generations, coach excursions have enjoyed newfound popularity in the wake of the UK financial crisis. Luxury lifestyle items such as designer clothes, expensive cars and, now, vacations to far-away places have taken a back seat as fiscally responsible individuals look for ways to make their money stretch further.
Companies such as Newmarket Holidays are demonstrating that in a time of financial instability, value for money takes precedence over visiting a far flung destination, making cost-effective coach trips, pre-arranged itineraries and decent hotels far more favourable than overpriced long haul flights to exotic locations.
Previously most often enjoyed by the over 50s, coach trips offered a certain level of security to the more vulnerable, with experienced tour managers ensuring that every aspect of a trip ran smoothly and on schedule. In the wake of wages not rising in accordance with inflation and causing a significant collapse of the banking backbone of the UK, households are in possession of significantly less money with which to enjoy holidays and luxuries, making ‘bargain’ vacations the option of choice for an increasingly younger market.
It would be shortsighted to assume that coach excursions only occurred throughout the UK. For those without access to money for flights, coach tour operators such as Newmarket Holidays offer a far more affordable way to travel into Europe, and take full advantage of the fast and convenient Eurostar service departing from London throughout the week.
With many low-cost travel operators now forging beneficial relationships with major hotel chains, there is no longer a fear that sitting on a coach for long periods will be followed with an uncomfortable stay in budget accommodation; rather, the coach is seen as a comfortable chauffeur service which transports customers to good quality, comfortable lodgings. Experienced, expert Tour Managers are also a unique selling point for coach trips, allowing travellers to learn about their destination from an industry professional, ensuring that they are immersed in the culture and gain as much from their holiday as possible.
Those embarking on coach trips have commented that it is refreshing to really experience a holiday with their family or group, with nobody being more responsible or in charge than anybody else. Relaxation and recuperation are top of the agenda, as is cost-effectiveness.